About Appelo

Built for the side that heals people.

Appelo exists because specialty practices lose real revenue — and real staff hours — to denials and prior-auth busywork that software agents can prepare in minutes. We handle the paperwork. Your team keeps the judgment.

The denial machine is automated. The defense isn't.

Payers use software to deny and delay at scale. Practices answer with spreadsheets, fax machines, and overtime. Most winnable appeals are never filed — not because they'd lose, but because nobody has the hours to write them.

The human decides. Always.

Our whole product is one loop: the agent drafts, your staff approves. No appeal is sent, no fix is applied, no packet is submitted without a person signing off. That isn't a safety disclaimer — it's the design.

Accountability has to be provable.

AI in revenue cycle only earns trust if every action is attributable. Every draft and every approval in Appelo is logged — who, what, when — and exportable for your compliance team.

Agent drafts. Human approves.

That one rule shapes everything we build — the workflows, the audit trail, even the pricing. Appelo prepares appeals, documentation fixes, and prior-auth packets; a member of your staff reviews and approves every single one. No clinical or coverage decision is ever automated.

Appelo prepares the workYour team reviews & approvesEvery action is logged
Who it's for

Specialty practices, on purpose.

We focus on specialty care — orthopedics, GI, cardiology, and their neighbors — because that's where prior-auth burden and denial complexity hit hardest, and where payer-specific drafting wins.

Practice administratorsRecover revenue you've been writing off, without adding headcount.
Revenue-cycle & billing teamsStop drafting appeals from scratch. Review, edit, approve — and move on.
Physicians & clinical staffShow up to peer-to-peers prepped, and spend fewer evenings on payer paperwork.

See the loop for yourself.

Five minutes in the product explains us better than any about page.